Performance master-class launches with NY Knicks

The inaugural Leaders in Performance master-class took place on Tuesday the 15th January 2013 at Saatchi and Saatchi’s London office with the NY Knicks delivering a fascinating insight into team performance principles at a USA sports franchise.

The Leaders masterclass concept is an opportunity for senior people in sports performance to come together in an exclusive gathering to discuss best practice with their peers. The inaugural session welcomed the Management Team of the New York Knicks with a fascinating presentation from their VP of Basketball Operations, Jamie Matthews and an interactive discussion with two of their performance experts, Dave Hancock and Andy Barr.

Joining them were some of the key people shaping performance at leading organisations such as the Premier League, Chelsea, Manchester City, England Rugby, FC Twente, British Olympic Association, Lawn Tennis Association, Arsenal and Fulham amongst others.

The next will feature the founder of the world famous MilanLab, Jean-Pierre Meersseman with an invitation only audience of experts on 21st February in London.

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